{"id":2950,"date":"2020-11-23T02:53:43","date_gmt":"2020-11-23T02:53:43","guid":{"rendered":"https:\/\/lms-demo.maestritech.com\/courses\/digital-advertising-marketing-101-take-the-complete-guide\/"},"modified":"2020-11-23T02:53:43","modified_gmt":"2020-11-23T02:53:43","slug":"digital-advertising-marketing-101-take-the-complete-guide","status":"publish","type":"courses","link":"https:\/\/lms-demo.maestritech.com\/es\/courses\/digital-advertising-marketing-101-take-the-complete-guide\/","title":{"rendered":"Digital Advertising &#038; Marketing 101: Take The Complete Guide"},"content":{"rendered":"<p>\u00bfC\u00f3mo perciben los consumidores su marca en comparaci\u00f3n con la competencia? \u00bfC\u00f3mo deber\u00eda posicionarse un nuevo producto al lanzarse? \u00bfQu\u00e9 segmentos de clientes est\u00e1n m\u00e1s interesados en nuestra oferta actual?<\/p>\r\n\r\n\r\n\r\n<p>Para estas preguntas y muchas otras, las encuestas siguen siendo el m\u00e9todo probado y verdadero para obtener informaci\u00f3n de marketing.<\/p>\r\n\r\n\r\n\r\n<p>Desde encuestas puntuales de satisfacci\u00f3n del cliente hasta encuestas de seguimiento de marca que se administran de forma continua, brindan la informaci\u00f3n que los especialistas en marketing necesitan para comprender c\u00f3mo los consumidores ven sus productos, servicios y marcas.<\/p>","protected":false},"excerpt":{"rendered":"<p>How do consumers see your brand relative to your competitors? How should a new product be positioned when it\u2019s launched? Which customer segments are most interested in our current offerings? For these questions and many others, surveys remain the tried and true method for gaining marketing insights. From one-off customer satisfaction surveys to brand tracking surveys that are administered on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.<\/p>","protected":false},"author":1,"featured_media":2961,"template":"","course-language":[],"course-category":[308],"course-tag":[40,63,102,183,188,190],"class_list":["post-2950","courses","type-courses","status-publish","has-post-thumbnail","hentry","course-category-digital-marketing","course-tag-advertising","course-tag-business","course-tag-digital-marketing","course-tag-management","course-tag-marketing","course-tag-marketing-strategy"],"acf":[],"_links":{"self":[{"href":"https:\/\/lms-demo.maestritech.com\/es\/wp-json\/wp\/v2\/courses\/2950","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lms-demo.maestritech.com\/es\/wp-json\/wp\/v2\/courses"}],"about":[{"href":"https:\/\/lms-demo.maestritech.com\/es\/wp-json\/wp\/v2\/types\/courses"}],"author":[{"embeddable":true,"href":"https:\/\/lms-demo.maestritech.com\/es\/wp-json\/wp\/v2\/users\/1"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lms-demo.maestritech.com\/es\/wp-json\/wp\/v2\/media\/2961"}],"wp:attachment":[{"href":"https:\/\/lms-demo.maestritech.com\/es\/wp-json\/wp\/v2\/media?parent=2950"}],"wp:term":[{"taxonomy":"course-language","embeddable":true,"href":"https:\/\/lms-demo.maestritech.com\/es\/wp-json\/wp\/v2\/course-language?post=2950"},{"taxonomy":"course-category","embeddable":true,"href":"https:\/\/lms-demo.maestritech.com\/es\/wp-json\/wp\/v2\/course-category?post=2950"},{"taxonomy":"course-tag","embeddable":true,"href":"https:\/\/lms-demo.maestritech.com\/es\/wp-json\/wp\/v2\/course-tag?post=2950"}],"curies":[{"name":"gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}